Under Armour launches UA Run Crew

Posted: September 26, 2016 in My Runs

With running becoming part of the daily routine of among fitness aficionados in the busy streets of the metro, Under Armour is set to formally launch the UA Run Crew in collaboration with APEX Sports Training System on October 1, 5pm, Saturday at the Bonifacio High Street Amphitheater, with Under Armour ambassadors Piolo Pascual, and Coach Jim and Toni Saret.

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Under Armour’s UA Run Crew is a tailor-made program for active lifestyle enthusiasts and aspiring runners as it provides a step-by-step guide towards a person’s objective in running.
UA Run Crew is consisted of community runs every Saturday that comes along with an in-depth seminar with fitness experts to flesh out every essential aspect about running, including dynamic warm-up exercises, injury prevention, race day nutrition, and many more.

In addition, first 20 male and female participants will have the opportunity to try the highly acclaimed UA Charged Bandit 2 as part of UA Run Crew’s monthly shoe trials. The UA Charged Bandit 2 is a good running partner as it sports the Molded Micro G® foot-bed that takes the shape of the foot for great cushioning as well as a rubber outsole that offers full ground contact with deep tense grooves for extra flexibility.

Aside from the UA Run Crew, Under Armour will also be introducing the UA Record and MapMyRun digital applications that track and monitor the progress of runners.

The UA Run Crew will be headed by brand ambassador and program director Jim Saret, who is the sports and fitness-training consultant of the Philippine Olympic Committee and currently serves as the president of Scientific Sports and Fitness Council of the Philippines.

Interested applicants can now register in all Under Armour brand houses in BGC, UP Town. While you may register online at http://www.coachjimsaret.ph

Registered applicants will be part of the very first Under Armour Run Crew in the country. They will receive exclusive discounts, be the first to try the latest innovation gears from Under Armour and get free coaching from our international trainers Coach Jim and Coach Toni Saret along with the other Under Armour PH ambassadors.

Make sure to #RunWithFight on your social media accounts and follow Under Armour Philippines via @underarmourph on Instagram and Twitter as well as Facebook at http://www.facebook.com/underarmoursea.

The world’s number one sports drink, in partnership with Runrio, will once again hit the road for the second year of the Gatorade Run.

It will be held on November 27, 2016 at the SM Mall of Asia in Pasay City. The run will have two distances—11K and 22K.

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More than 6,000 runners registered in last year’s run which featured hydration stations where participants got pre-race hydration drinks, a post-run hydration test area where runners instantly learned about their hydration status, and a warm-up area where free sessions were available for those who wanted a full-on warm up activity before and after the run. Gatorade ambassadors Jeron Teng, Jaja Santiago, Chris Banchero, Jett Manuel and Ara Galang were among those who were present to support the runners.

This year’s run promises to be more exciting, while still focusing on the importance of pre- and post-run hydration.

“Gatorade is a global leader in sports performance and we’ll definitely bring that expertise to the run. Learning the benefits of proper hydration is crucial for runners and we look forward to reinforcing that message through the Gatorade Run. We’re excited to show runners how, whether in sports hydration or a unique consumer experience, NOTHING BEATS GATORADE.” ~Tony Atayde, Pepsico Marketing Manager for Hydration

Registration for the Gatorade Run 2016 will start on September 12. Log on to runrio.com for updates and to register.

The Unanimous Back-to-Back MVP To Make Tour Stops in Shenyang, Guangzhou, Hong Kong and Taipei This Summer

Stephen Curry embarked on his second annual summer tour with Under Armour which began September 2. The reigning league MVP will once again share his commitment to helping players everywhere realize their potential both on and off the court, with a series of select clinics, events and activations. Unique experiences will roll out across four cities in five days for fans to feel the fervor and excitement for basketball that only Stephen and Under Armour can provide.

Some of Asia’s best young basketball players and fans will experience Stephen’s relentless dedication to the game of basketball up close and personal during tour stops in Shenyang, Guangzhou, Hong Kong and Taipei.

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“I’m thrilled to get the chance to visit some of the best basketball fans in the world this summer,” said Curry. “Being able to share my passion for the game with this next generation of players in Asia—while immersing myself in their incredible culture and witnessing first-hand the infatuation for the game—is humbling, and personally it’s a tremendous reenergizer for the upcoming season. I can’t wait to meet some of the phenomenal fans and players who are committed to driving the game forward on a global scale.”

The 2016 “Stephen Curry Asia Tour” connects Stephen with the people and culture of these diverse countries through up close and personal interactions, via experiential activations, cultural happenings and more, in an effort to showcase Stephen’s love of the game and unending drive to get better, all while sharing and spreading that commitment and passion for basketball with fans and players alike.

The Philippines will surely never miss out this tour as basketball is the country’s top sport and being able to play on court with the Back-to-Back MVP Stephen Curry is one of the Filipino youth’s most awaited basketball experience. To represent Philippines, Under Armour PH in partnership with Slam sent out 2 young basketball aficionados, Juan Gomez De Liano and Gian Mamuyac.

Gomez De Liano, a 6 feet point guard of the University of the Philippines Integrated School was also able to play with Steph Curry during the MVP’s #UAROADSHOWMANILA visit last year.

Tour Dates:

  • September 2: Shenyang
  • September 3-4: Guangzhou
  • September 5: Hong Kong
  • September 6: Taipei

Follow the tour experience @UnderArmour and @UnderArmourPH.

Team Herbalife’s Triathlete and Coach, Omar Paredes made history as he became the first Filipino finisher of the Norseman Xtreme Triathlon. Coach Omar survived 13 degrees of ice cold 3km swim, 180 km bike around 5 mountains and 42km run to the summit of Mt. Gaustatoppen in 16  grueling hours. He became one of the top 160 finishers who exclusively received the coveted “Black Shirt”.

“The biggest challenge for me was the cold weather. The water in Norseman was ice cold. In preparation to this, my wife stayed at Eidfjord for two weeks before the race to acclimatize and to train swimming in cold waters” recalled Coach Omar.

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Coach Omar had been racing since 1999. He already finished 7 Ironman competitions in and outside the country but his race experience in Norway is definitely the toughest to date.

“It is worlds apart from the typical races we join because of its extreme conditions. We’re used to racing in hot and humid races here in the Philippines and Malaysia. In Norseman, it got sunny, windy; there was rain and fog in temperatures between 5-12 deg Celsius” he said.

It was an extremely physically brutal experience for Coach Omar, but knowing the outpouring support of his wife, family, students and Herbalife Team, he made sure to finish the race at all cost.

 

“I prayed a lot during the race. I think about my wife and all the people who are rooting for me. Sa kanila ako kumuha ng lakas ng loob”, Coach Omar said. “During the race, you have to sustain and replenish your energy. I’m thankful I have F1 shake with Herbalife 24 Prolong. It helped me boost my energy” he added.

Coach Omar plans to join the Swissman Xtreme Triathlon and Celtman Extreme Scottish Triathlon if given another opportunity.

“Respect the race. Respect the distance. The training will be physically, mentally and financially demanding but it will all be worth it.”

*Photos from Coach Omar’s FB Page.

Under Armour celebrates Stephen Curry’s second consecutive Kia NBA MVP Award with limited edition back-to-back shoe pack

U.S. high performance sports apparel label Under Armour celebrates U.S. National Basketball Association (NBA) superstar Stephen Curry’s outstanding season performance and second consecutive Kia NBA MVP Award with the Curry MVP Back 2 Back Pack, containing a re-release of the Curry One MVP and a new Curry Two MVP colourway.

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Curry’s impression on the sport of basketball is a lesson in the power of perseverance, through sheer will and hard work. In the 2014-2015 season, Curry impressed all by being the first player ever to hit 300 three-pointers in a season. He claimed the 2014-15 Kia NBA MVP Award for his performance and earned his first Larry O’Brien World Championship trophy. Following that, in the 2015-2016 season, he helped to lead the Golden State Warriors to the single-season record for wins, shattered his own three-point record of 400 three-pointers in a season, led the league in scoring and joined the prestigious 50-40-90 shooting club.

For his outstanding achievements, Curry earned the 2015-16 Kia NBA Most Valuable Player Award. He is the 11thplayer (third point guard) in league history to earn the award in back-to-back seasons.

“Stephen Curry’s impact on the game of basketball is immeasurable,” said Kip Fulks, Chief Marketing Officer, Under Armour. “His game and will to dominate is unlike anything we’ve ever seen in the NBA, and his cultural reach off the court is equally transcendent. At Under Armour we are thrilled and humbled to be alongside Stephen on this journey, and look forward to his continued perseverance in making himself a better athlete every single day.”

Commemorating the signature footwear Curry wore in the back-to-back MVP seasons, the Under ArmourCurry MVP Back 2 Back Pack has sleek gold colours and design elements, reinforced by Under Armour’s innovative technology. It echoes the relentless strength and tenacity demonstrated by Curry, whose ability to hit shots off the dribble, in traffic and from incredible distance took the world by storm.

The Under Armour Curry MVP Back 2 Back Pack will be available exclusively on www.underarmour.com.ph and Titan retail stores.

The Mizuno brand has been tirelessly working on its products for more than 100 years, starting from golf clubs and baseball sundries to becoming the international multi-sport brand that it is today.

This year, Mizuno showcases its dedication to innovation with Mizuno Science, which focuses on how Mizuno technology can help you better your best.

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Elite runner, two-time Olympian and Philippine Record holder for numerous long distance running times from 3km to 42km, Eduardo “Vertek” Buenavista has decided to start using Mizuno running shoes.

He recently told us in an interview that “ang napansin ko sa hitogami, from start to finish ganon pa rin epekto niya, hindi nagbabago, di katulad ng iba kong ginamit na nawawala ang cushion, niya, ngayon lang ako nakagamit ng ganyan katibay ang cushion at matatag din pantakbo.”

What I noticed with the hitogami, from start to finish, the effect remains the same. It did not change(cushioning), not like others(shoes) that I have used, the cushioning changes. Only now have I used shoes with cushion that is this durable and stable for running. – Eduardo Vertek Buenavista (August 4 2016)

To add to the credibility of Mizuno Science, Vertek won the Manila leg of the Milo Marathon using the Wave Hitogami 2, which uses a parallel wave plate.

Mizuno Wave Tester

To show us the literal difference of Mizuno Science, the brand introduces the Mizuno Wave Tester. This platform will let you test out the difference between shoe cushioning with the Mizuno Wave Plate and shoe cushioning with regular shoe foam.

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The Mizuno Wave Plate technology makes your run stable on every stride. It focuses on dispersing the impact forces away from your feet instead of just absorbing the impact, while also stabilizing the contact of your foot to the ground. This helps you prevent injury, and have a more enjoyable run.

This is also the reason why Mizuno shoes with the Wave Technology have consistent and stable cushioning, even for longer distances.

Mizuno Wave Rider 19

On its 19th version, Mizuno has developed a heel to toe transition that is light, firm and responsive, with improved softness and flexibility for the structure of the shoe, a new U4icX midsole and 2 mm thicker strobel board for added comfort.

U4icX is one of the new improvements with the Mizuno Wave Rider 19. This technology gives the mid-sole cushion a more responsiveness, creating a more responsive ride on every stride.

The Mizuno Wave Rider 19 also offers a snug fit in the toe box area to avoid creating heat from friction. The Wave Rider 19 comes in Blue and Yellow for men.

Mizuno Wave Inspire 12

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The new version of the Inspire 12 has precision support with responsive ride and superb performance in the stability category. A must try sensation for any over-pronator.

Mizuno changed the heel geometry of the Wave Inspire 12, taking out the SR Touch foam and replacing it with a new compound that is indicated as U4ic X, thicker than its predecessor at approximately 36mm in the midsole. There is also an added layer of sock liner to provide added cushioning.

The Inspire 12 comes in Black, Dark Blue, and Yellow for men.

The “Unlimited Will” film is the final installment in the Nike “Unlimited” Campaign, which includes the “Unlimited Courage” film, “Unlimited You” film, Unlimited Youth film and the company’s recent series of athlete shorts. It hails both the everyday and champion athletes who regularly push their limits — and who are poised to prove their unlimited potential this summer and beyond.

“Unlimited Will” celebrates an extraordinary athlete, Kyle Maynard, and his determination to surmount any challenge in his path.

“The defining, life-changing moment [for me] was making my first tackle in football, just taking my helmet and smashing it in another guy’s shins as hard as I could,” declares Kyle Maynard.

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30-year-old Maynard describes himself as a climber, author, athlete and speaker with a “general life philosophy of specializing in not specializing.” He’s also the first quadruple amputee to ascend Mount Kilimanjaro without the aid of prosthetics.

Born in Washington, D.C., with a rare condition known as congenital amputation, Maynard made that critical football tackle in middle school then switched to wrestling in high school. ”I lost 35 times in a row in a year and a half,” he remembers. “I just kept failing and failing but then finally figured it out. And then by the time I was a senior, people were saying that I was unfairly advantaged.”

“Sometimes when we look at an athlete who has done something in a different way, done something big, done something unique, and we only see the successes.” Maynard adds. “We don’t see the countless hours of failure that go into it. That failure set us up for the success because we know what we needed to change.”

Maynard applies this same try-until-you-achieve attitude, alongside a signature “No excuses” maxim, as an internationally competitive jiu-jitsu fighter, world record-setting weightlifter and mountaineer, who beyond tackling the pure physical challenges of summiting Africa’s tallest peak had to devise his own equipment. Though he now uses an elite custom climbing system, Maynard initially wrapped towels around the end of his arms, securing them with tape.

“If you’re doing something first, you don’t have that path laid out for you so you just have to go and figure it out,” Maynard explains. “You learn how to use your mind. You learn: How do I not fall apart when I have something bad happen to me? How do I get through and overcome bigger challenges? How do I adapt? The lessons that you learn in your sport can transcend into every area of your life, in your relationships and in just any dream that you have.”

Unlimited Youth video: http://news.nike.com/news/unlimited-will-kyle-maynard